Industrial & B2B sales
Everything between two calls gets forgotten.
Not finding leads — remembering what we promised last call.
- A price indication given six months ago and written down nowhere
- The customer who said "no budget right now" last year and was never called again
- The salesperson who left, and took their accounts' history with them
- The same technical question asked three times, of three different people
The status quo
You will probably recognise these
- A price indication given six months ago and written down nowhere
- The customer who said "no budget right now" last year and was never called again
- The salesperson who left, and took their accounts' history with them
- The same technical question asked three times, of three different people
- A spreadsheet only one person knows how to update
The first month
Three moves, and no implementation project
Import your contacts
From a spreadsheet, from a phone, from wherever they live today. Typing them in is the thing nobody ever does — so import them and be done.
One note after each call
Typed or spoken, thirty seconds. The note becomes the task and sticks to the account; there is no separate form to fill in.
Let Pulse do the remembering
An account you have not touched in weeks comes back up, with the reason written on the card. That is the job your memory has been doing until now.
What actually helps
The capabilities this work needs
Pulse
A long cycle means silence is normal. Pulse is what distinguishes normal silence from forgotten.
A feed on the person, not just the company
In B2B sales several people decide. Each gets their own feed, with the role and the company they sit in.
A voice note after the meeting
In the car, after the site visit. Transcribed into the record without anyone sitting down to type it up.
Tasks out of conversation
"He said the budget is settled by the end of Mordad" becomes a task with an owner. No invented deadline.
Stages in your own words
Nine invariant stages with labels you write — "site survey", "sample sent", whatever your work actually contains.
Search what was said
"Who was the customer looking for a second-hand production line?" — searched across feeds and documents, not somebody's memory.
What sales teams ask
We have a CRM and nobody fills it in.
That is the same problem. The difference here is that the way in is not a form: a note or a voice message after a call becomes the task and the history by itself. If your team does keep your current CRM up to date, you do not need us.Is the financial half of the product any use to us?
You never have to touch it. Statement spreading and ratio analysis are for teams whose work is financial; you take the memory, Pulse and the pipeline.How many people need to start?
One, free. It is genuinely useful for one person — and the moment you need to hand something to a colleague who is not in the system, that is when you invite them.
Try it on your real contacts
Import them and see when Pulse brings back the first account you had forgotten.
No card.